Our label was created when I couldn’t find activewear to exercise in that made me look good or feel good.
My weight changed and everything was such a slim cut that it grabbed around my middle (or in other places) and looked awful! Not only did I not want to buy it, but I certainly didn’t want to wear it.
So, with the importance of exercise for us all, I wondered why designers of activewear only produce slim fit garments for women with perfect shapes. That’s a pretty small group of women.
At Ruby Ellen, we believe you should be able to buy active wear that makes you look good, at any time in life.
It’s been great fun getting our label launched. Please contact us if there’s something specific you’d like to see us design.
We hope that you enjoy wearing our activewear as much as we’ve enjoyed creating it for you.